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Metaphor in Culture: Universality and Variation

Metaphor in Culture: Universality and Variation. Zoltan Kovecses

Metaphor in Culture: Universality and Variation


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ISBN: 0521844479,9780511109898 | 332 pages | 9 Mb


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Metaphor in Culture: Universality and Variation Zoltan Kovecses
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In this book, Zoltán Kövecses proposes a new theory of metaphor variation. Metaphor: A practical introduction. Metaphor in Culture: Universality and Variation. According to Zoltán Kövecses in Metaphor in Culture: Universality and Variation, “metaphorical linguistic expressions make conceptual metaphors manifest.”[4]. 2 On cross-cultural variation of conceptual metaphors, see Kövesces, 2005: 67 -87; Pimenova, 2006: .. Terminology: Everybody Needs IT – and IT Needs Terminology. It also illustrates nonlinguistic realisation of metaphor in social-cultural practice. Metaphors of Anger, Pride and Love. Cambridge: Cambridge University Press. Cambridge and New York: Cambridge University Press. Metaphor in Culture: Universality and Variation: Amazon.co.uk: Zoltán Kövecses: Books. Metaphor in culture: Universality and variation. The cross-cultural variation in their metaphor usage can be roughly divided into three types according to Boers (2003: 232): “(a) differences with regard to the particular source-target mappings that have become conventional in the Basic Color Terms: Their Universality and Evolution. Of metaphor in Metaphor in Culture: Universality and Cultural Variation (2005). Livre: Metaphor in culture: universality and variation KOVECSES Zoltan.

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